In 2004, Zinta joined a group of South Asian commentators for BBC News Online. She expressed joy at participating in the project, saying, “I am pretty outspoken and have my own view on every subject. So it will be a good platform for me to air my views. Her first column, “The changing face of Bollywood”, published in January 2004, discussed the evolution of Bollywood in the past decade. The column became one of the site’s ten most read stories of the day. In her second column, “Odds stacked against Indian women”, Zinta analysed the eve teasing phenomenon in India, and criticised those who practice it. She wrote, “Incidences like these take away a woman’s dignity, her space and her freedom … why the state is so helpless in protecting the women. Why should women feel unsafe in a country which had an internationally revered woman prime minister?” The column caught the attention of readers worldwide, and she received thousands of e-mails about it. It was applauded particularly by women for its stand against abuse of Indian women. Her third column, “The darkness that all actors fear”, was a more personal column and dealt with her stardom, fans, insecurity and fears as an actor. Her fourth and final column, titled “Facing death in Sri Lanka and Thailand”, described her two near-death experiences in late 2004.
Zinta performing at the Temptation 2004.
Zinta has taken part in several stage shows and world tours since 2001. Her first world tour, a series of concerts called Craze 2001, was performed across the U.S. alongside Anil Kapoor, Aamir Khan, Aishwarya Rai and Gracy Singh. The show faced early cancellation due to the 11 September 2001 attacks, and the team prepared to return to India as soon as possible. However, the shows continued successfully in Canada. In 2002, she participated in the show From India With Love in the UK, along with Amitabh Bachchan, Aamir Khan, Shahrukh Khan and Aishwarya Rai. It took place at two outdoor venues, Manchester’s Old Trafford and London’s Hyde Park, with over 100,000 spectators. Zinta’s largest world tour was in 2004, when she joined a group of stars (Shahrukh Khan, Rani Mukerji, Saif Ali Khan, Arjun Rampal and Priyanka Chopra) in the Temptation 2004 tour. Showcased in over 22 countries across the world, it became Bollywood’s most prominent international concert. In 2006, Zinta was part of the Heat 2006 world tour, along with Akshay Kumar, Saif Ali Khan, Sushmita Sen and Celina Jaitley. The Unforgettable Tour (2008) saw Zinta performing with the Bachchan family and Ritesh Deshmukh in a 40-day show staged in 11 cities across North America, Europe and the Caribbean.
During her years in the film industry, Zinta has been involved with different charities, and has particularly supported women’s causes in India, for instance protesting against female infanticide She has also participated in AIDS awareness drives and campaigns to clean up Mumbai.
In 2005, along with other Bollywood stars, Zinta performed at the HELP! Telethon Concert raising money for the victims of the 2004 Indian Ocean earthquake The following year, as an ambassador of the Godfrey Phillips National Bravery Movement, Zinta attended a blood donation camp organised by the Rotary Club of Delhi and the Godfrey Phillips Awards. She lent her support to the cause of women’s empowerment and promoted blood donation. She said, “Donating blood doesn’t kill one but goes on to save somebody’s life …. Once blood is donated it becomes universal and might be used by anyone in need, irrespective of community, caste or region. It binds people together.
In 2007, Zinta along with Rani Mukerji, donated Rs 250,000 of her winnings from Kaun Banega Crorepati to the Shimla District Red Cross Society in Himachal Pradesh.In January, Zinta visited Hisar, Haryana, where she spent a day at the army training base to boost the morale of the jawan troops. The visit was conducted for an NDTV show, Jai Jawan, on which entertainers and actors visit Indian troops. While there, she also met children with disabilities at a special school maintained by the army. In August, along with Mumbai-based artist Gurcharan Singh, Zinta painted for the cause of street children for the non-governmental organisation Khushi. In December, she joined the efforts of the United Nations Office on Drugs and Crime (UNODC) to curb human trafficking in India. She spoke on behalf of awareness against the practice, the need for protection and rehabilitation for those rescued from it, and punishment for perpetrators.
Ownership of IPL cricket team
Along with Ness Wadia and others, Zinta acquired ownership rights in 2008 for the Mohali-based Twenty20 cricket team of the Indian Premier League The group paid $76 million to acquire the franchise, and have since named the team Kings XI Punjab. Until 2009, Zinta was the only woman to own an IPL team, and was the league’s youngest owner. She has been involved with launching ticket sales and promoting the team. She said, “My involvement with the team is total. I am extremely passionate about our team and I do believe that I am the team’s good luck factor, so I want to be there for everything